Download Resume (PDF, 169KB)August 2023 - PresentDigital Marketing ManagerDentalook - Canada
Certified Digital Marketing Professional.
Data-Driven Digital Marketing Professional | Driving Scalable Growth and Measurable Impact through Performance Marketing.
Biography.
As the Head of Digital Marketing at Dentalook, I drive digital growth for Canada’s leading Dental Service Organization. I support 30+ clinics, 500+ employees, and over 100,000 patients. My focus is on scalability and performance, specifically leading initiatives in CRM strategy, automation, and website revamps that deliver measurable results.
With over 17 years of experience spanning Canada, Europe, and the Middle East, I blend a technical background with marketing leadership. Prior to Dentalook, I held senior roles at Lebanese American University and VIBRANTlab, and served as Technical Director at Keeward. I have also enjoyed teaching web programming and SEO at the university level. I am always open to connecting and exchanging ideas on digital strategy and scalable growth.
Check the recommendations I've received from my colleagues/supervisors on LinkedIn.
Expertise.
Business Leadership
Website Design & Development
Search Engine Optimization
Search Engine Marketing
UX / Customer experience
Social Media Marketing
Data / Analytics / ROI & KPIs
E-commerce
Mobile applications
Innovation
Professional Experience.
February 2019 - June 2023Head of Digital CommunicationsLebanese American University - Lebanon
October 2012 - February 2019Founder and Managing DirectorVIBRANTlab - Lebanon
June 2013 - May 2015Regional Digital Directormmg M.E. – Partner agency with Publicis - Qatar
February 2007 - October 2012Chief Technical OfficerKeeward - Lebanon
For more details, please download the resume.
Certifications.
Google Digital Marketing & E-commerce Professional Certificate
Digital Marketing Strategy and Planning specialization
Digital Marketing Institute
Business Leadership Certificate training program
Lebanese American University
Google Ads Search and Display Certifications
Meta Certified Digital Marketing Associate
Meta
Meta Certified Media Planning Professional
Meta
Blockchain Basics
Become an SEO Expert
Digital Skills: User Experience
Accenture
Advertising on LinkedIn
Hubspot: Digital Marketing
Hubspot
The list of all the certifications can be found on my LinkedIn page.
Education.
February 2008Masters of Science in Computer ScienceLebanese American University - Lebanon
September 2002Bachelor of Science in Computer ScienceLebanese American University - Lebanon
For more details, please download the resume.
Contact.
- email. marwan.ak@gmail.com
- mobile. +1-365-292-5205 (Time zone: EST)